Alex Lee

Internship - Marketing Operations and Programming

Job Locations US-NC-Winston Salem
Posted Date 1 month ago(1/16/2025 2:26 PM)
Requisition ID
2025-119335
# of Openings
1
Category
Marketing
Company
Lowes Foods
Position Type
Intern (Part Time)
Default: Location : Address
1381 Old Mill Circle Suite 200

Overview

As the Marketing Operations & Programming Intern for Lowes Foods you will have the opportunity to join the team responsbile for getting the Lowes Foods' brand out into the world! 

Responsibilities

This internship focuses primarily on in-store POS (signage) and will also offer exposure to other marketing channels. In-store POS is a key channel that influences the shopping experience for our guests, conveying messages from price to product attributes on signs, menus, and other touchpoints. We are looking for a self-starter who is ready to hit the ground running as part of the Marketing Operations and Programming team.  

Intern duties will include as follows:  

  • The power and effectiveness of in-store signage lies in the execution at store level. To strengthen store execution, this intern will lead a summer project developing and documenting optimal signage execution in each department. They will work with Marketing Program Manager to create a marketing signage tracker for each original concept broken out by store. They will partner with our Internal Communications team to develop a “What Good Looks Like” signage playbook, highlighting top-notch signage execution for each concept to guide store implementation. 
  • The intern will have a front row seat and engage in the entire POS process from initial project request, to production, to final in-store placement. They will support the Marketing Program Manager with signage requests. They will work in our creative project management platform and collaborate across the team learning about the business objective and production process for each project. Additionally, they will work with Internal Communications to ensure all deliverables and instructions are communicated to stores in a timely manner.  
  • Our Digital Asset Management platform (DAM) Aquia stores and catalogues final creative files of all types and allows us to easily access files needed to bring our marketing plans to life. The Intern will take all assets created during the project period and upload them to the Digital Asset Management (DAM) system and tag appropriately. The intern will learn how to organize files and leverage meta data to maximize file storage for ease of future use.  

Qualifications

Interest in marketing career 

Excellent personal skills and punctuality 

Microsoft Office:  Excel, Word, PowerPoint 

#LI-JW1

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